Start With Why: Simon Sinek Helps You Discover Your True Purpose
Why do you do what you do? Can you answer that question in a simple, concise, concrete sentence? Most will say, “No” because you use the same faulty approach many other entrepreneurs and business owners use. You care more about what you do, instead of why do you do it. At first glance, no one really cares what you do. It’s not special. Thousands of other people probably do it too. Whether you run a gym, work in sales and marketing, or have a restaurant, you can go anywhere in the world and find people doing the exact same thing. continue reading.