The Life-Changing Program for Men Who Want to Become Unstoppable

It’s Time to Put Yourself on the Proven Path to a Powerful Body, Unbeatable Mind, and Unwavering Self Confidence…

From the Desk of Jay Ferruggia
Santa Monica, CA

Dear Fellow Renegade,

Most men today are weak. Physically, mentally and emotionally.

Mainstream media tries to neuter you every single day.

Fuck that.

You’re not like most men.

You’re not falling victim to the pussification of society.

You don’t want to settle for mediocrity.

You don’t want to fall in line with the status quo.

You’re not content to be a mindless sheep.

You’re destined to be a motherfucking lion.

You’re pissed off for greatness.

You just don’t know where to begin or how to go about  achieving it and fulfilling your destiny.

You’re ready to raise up, reclaim your balls and take the power back.

You just need the mentorship and accountability to help light the way and keep you on track.

You’re ready to become the alpha male; a modern day gladiator who commands respect and lives by a code of honor.

You just need help breaking through your self limiting beliefs and bad habits so that you can unleash your inner beast and live your best life.

What if You Could Break the Shackles of Your Self Doubt and Finally Become the Man You’re Meant to Be?

What if you could wake up and live each day with passion and purpose?

What if YOU became the hero of your own story?

YOU deserve it.

You’ve waited and put it off too long.

YOU know it’s time to…

✓ Build the head-turning physique you’ve always wanted

✓ Develop more confidence & charisma

✓ Become a leader instead of a follower

✓ Reclaim your balls, life and dreams

✓ Stop doing the same shit, expecting a better life and result

✓ Overcome the depressing and painful crap in your life

✓ Live a life of excellence…on your terms

✓ Become the man and winner you’re meant to be

You’re Not The Only One Who’s Struggling.
And You Don’t Have to Go It Alone

When you’re going through tough shit, it can seem like you’re alone with no one around who can relate.

This is especially true for ambitious, high-achieving guys who LOOK like they have everything figured out.

In my circle of friends, I was always the one who was a little different.

The entrepreneur.

The risk-taker.

The tough guy who could handle it.

Everyone around me looked at my life and assumed I was killing it. But really, I was just dying on the inside.

I felt shackled by my bad habits, a victim of my own mind, and scared shitless that I’d never become the man I wanted to be.

Now that I’m on the other side, though, I know how wrong I was. There are THOUSANDS of high-achieving guys out there who are struggling.

And they all have similar stories.

Just look at some of these direct quotes from emails I’ve received recently:

“Struggled with depression and self-confidence…”

“I have a successful business, an amazing family, and a great education. But I’ve struggled with depression and self-confidence all my life. I’m not where I want to be yet. I’m in my own head, chastising myself for all the missed opportunities and stupid decisions I’ve made. I’m at a tipping point and I’m just not sure what to do next.”

“I’m alone way too much…”

“Over the last few years, I’ve grown more and more bitter. I don’t put myself out there like I used to. Life has just beaten me down. I’m alone way too much. But I’m ready for a change.”

“I’ve been in the same place for too long…and need to break out.”

“I’ve struggled with anxiety for as long as I’ve remembered, but it hasn’t really stopped me from achieving my goals. That said, I need to get out of my comfort zone. I’ve been in the same place for too long and want more out of my life. I need to break out of this insecurity, because I know deep down it’s holding me back.”

We want to be the strongest possible version of ourselves.

We want to be the kind of guy who has it all: the body, money, time, good friends, and meaningful work.

We want to be the kind of guy who doesn’t lie — to himself or to the people he loves.

And yet, without help, we keep slipping back into our old patterns and bad habits. We keep getting locked into old ways of thinking. We shackle ourselves to old belief-systems and behaviors.

We need to wake the hell up.

We need to surround ourselves with guys who are going through the exact same struggle. We need to break through.

And that’s exactly what I did, which is why, after years of struggling…

Every Single Day is a Great Fucking Day

Every morning, I wake up excited for what the day has in store for me.

At 45, I’m stronger, leaner and have more energy than I ever dreamed possible.

I live on the beach in Southern Cali, make great money and have amazing relationships.

And I’ve created the freedom to choose what I want when I want.

Will I go to the gym to train with my friends?

Will I record a podcast with a celebrity or personal hero?

Will I send an email that generates thousands of dollars for my business?

Or will I just call off work for the day, grab my surfboard, and head to the beach?

My days are wide-open. In fact, my ENTIRE LIFE is wide-open. I’m ready for anything that comes my way, whether opportunity or challenge.

Me talking to the Los Angeles Dodgers at their Spring Training facility in Arizona.

Me with some of my amazing friends during a normal Sunday brunch.

Me and my amazing wife in Catalina Island

I know in my heart that no matter what happens in my life, I’ll be able to handle it with strength, self-confidence, and humor.

It wasn’t always like this, though…

Everyone Thought I Was Successful.
But I Knew The Dark Truth.

Hit rewind. Let’s go back 14 years.

I had the success and the accolades.

I had a book deal with Penguin Publishing, and was featured regularly in Men’s Health, Muscle & Fitness, Maximum Fitness, Men’s Fitness, Fast Company, Entrepreneur, Details, ESPN and CBS.

Every day, 70+ athletes, from high school to pro came to my gym to train.

A million readers per month came to my blog.

But every night—after the gym emptied out and lights went down—I made the short, sad drive to my mom’s house, where I’d eat cold leftovers, search for loose change in the couch cushions, and struggle to fall asleep in my old bedroom.

Because what people didn’t know is I had burnt my high six figure business to the ground through terrible decisions and bad habits.

I had to call my mom with tears in my eyes and ask if I could move in with her for six months while I got my shit together.

I was ashamed. A walking impostor. My entire existence felt like a giant contradiction.

To the outside world, I was Mr. Successful. I was the confident gym-owner who got guys jacked. The generous friend who’d pick up the check at dinner or take everyone to Vegas for the weekend.

But inside I was a broken shell of a man.

Because only I knew the truth:

I was bankrupt.

Bankrupt financially. Bankrupt emotionally. Bankrupt in every single aspect of my life.

I struggled with depression and anxiety. I wasted time on stupid shit and fake friends. I retreated into myself, spending most of my time alone.

Everything was spiraling downward.

  • I couldn’t focus
  • I couldn’t stand my ground
  • I couldn’t make eye contact
  • I couldn’t make good decisions
  • I couldn’t finish anything I started

I was 31 years old with a “successful” business…and living in my mom’s house with no true friends.

And one day, I even briefly thought about ending it all.

It’s one of my clearest memories ever. I’ll never forget it.

I’d officially hit rock-fucking-bottom.

My Personal Breakthrough and 180-Degree Transformation (and What it Means For You)

My breakthrough was a long process, but it started when I finally gathered the courage to move from Jersey to California. The sun, the change of scenery, the laid-back vibe of the people…all of it helped me take the next step in my life and kickstarted a decade-long process of self-improvement.

Moving to a new place was the “pattern interrupt” I needed to get my head out of my ass and start being the kind of man I’d always wanted to be.

That’s when I really started to…

  • Connect with mentors, coaches, and other high-achieving guys.
  • Read hundreds of personal development books (over 300) and put what I learned into practice.
  • Get out of my comfort zone and start conversations with everyone I encountered.
  • Overcome the bad habits that had always led to destructive, depressive moods and bad habits.
  • Wake up smiling, confident, and ready for the day.

And bit by bit, one day at a time, my entire life started to change.

✓ I got in the best shape of my life at 40.

✓ I tripled my productivity.

✓ I tripled my income.

✓ I overcame my crippling insecurities and shyness.

I went from hardly being able to say hello to strangers…to speaking on stage in front of hundreds of people.

I am now known as a SUPER CONNECTOR and one of the most connected men around.

My daily depression was replaced by a powerful and unquenchable thirst for life. Excitement and passion began to rule my days.

Finally, after 30+ years of being someone I didn’t like very much, I became the man I always wanted to be.

I became my own hero.

I’m not gonna lie: This 180-degree transformation wasn’t easy.

But if I can do it, anyone can.

How do I know? I’ve seen it happen live, right before my eyes at each and every one of these events we run.

For years, I’ve been helping other high-achieving men break down their own barriers and break free from their own shackles.

Guys like these:


Chris Lopez
Coach, Business Owner
Costa Rica


Christian Bylsma
Fitness Professional
Perth, Australia

Justin Hancock
Boulder, Colorado


Chris Yozwiak
Allentown, Pennsylvania

“Hiring Jay changed my life. He helped me get focused, be myself, and  follow my true passions.  

I now live the life I was destined to live and have increased my income by more than $500k per year. I love my life more than I could ever imagine. And I owe it to Jays mentorship program.

 Thanks Jay. I love you brotha.”
Francisco Lara

Fitness Professional, Menlo Park, CA


In my first year with Renegade, I launched my own business, reached new physical fitness goals, and met some life long friends in the process. Since then I’ve become more connected, less stressed and light-years more productive.”
Andrew Vaught

Owner, Stay Roasted Coffee

These guys didn’t need to change every single thing about their lives. Instead, all they needed was a simple “pattern interrupt.”

Listen, you DON’T need to pick up and move your entire life to the other side of the country like I did.

But you DO need to get the hell out of your comfort zone.

You DO need to surround yourself with the right people.

You DO need to challenge yourself.

And if you’re ready to take the next step and start living the like the man you’ve always wanted to be, I’m here to help.

Introducing The Renegade Brotherhood.
The Mentorship Program For Men Who Are Ready to Rise Up and Make a Real Change

What if you could become stronger than your struggle?

What if you could finally overcome your destructive habits?

What if you could put yourself FIRMLY on the path to a better body, more financial freedom, incredible relationships, and unwavering self-confidence…all while having one hell of a good time?

That’s what The Renegade Brotherhood is all about.

As a client of mine, you’ll get:

  • A functional body building program to help you get jacked and strong.
  • A nutrition plan to help you look and feel great, every day.
  • Testosterone boosting strategies to enhance your performance and increase your virility.
  • Confidence and charisma building techniques that will completely change everything about your life.
  • Productivity hacks that will allow you to get more done in less time, so that you can enjoy a life of fun and adventure.

You have direct access to me and we will talk on a weekly basis.

I’ll be checking in and holding you accountable so that you can eliminate excuses and procrastination.

You’ll time collapse and achieve your goals faster than ever.

Plus, we’ll meet up three times per year in person for a an epic weekend of training, personal growth, bonding and fun.

Make a Total Transformation Faster
Than You Ever Thought Possible

I believe anyone can have EXACTLY what they want if they just have the right coaching and support system around them.

I’m talking about:

  • Building a strong, athletic physique.
  • Becoming a commanding, powerful leader.
  • Overcoming crippling anxiety and self doubt.
  • Becoming the charismatic man who owns every room.
  • Having an unbeatable mind and unshakable self-confidence.

That’s why I created this exclusive mentorship program.

It starts with the physical changes like the ones I’ve helped these guys make…

Training is the foundation of all positive change.

Like The Rock says, it’s your anchor.

When you commit to regular hard workouts everything about your life changes. You take the lessons learned in the weight room and apply them to  everything else you do.

That’s how you forge an iron will and indomitable spirit.

It’s also where you build your self esteem.

Because the first key in developing self esteem is keeping the promises you make to yourself.

If you get up every day and go work harder in your battle against the iron than 99.99% of men are willing to do, you’re winning. And you’re keeping promises you made to yourself.

Every time you break a promise to yourself you chip away at your self esteem.

That’s why we focus on training as the foundation for all else that we do.

And I have a reputation for writing some of the best training programs on the planet.

What I do flies in the face of all the mainstream advice. But it works 10x more effectively.

I walk around with visible abs at 45 years old and have helped countless others do the same… getting them in the best shape of their lives, no matter their age.

My Clients Get Amazing Results Like These:

  • Losing an average of 17 pounds of fat.
  • Gaining an average of 13 pounds of muscle.
  • Ridding their bodies of nagging aches and pains, and bulletproofing themselves against injury.
  • Boosting their endurance and energy levels so that they can dominate every aspect of their lives.

I can do the same for you.

Listen to a Few More of Our Success Stories:

Daniel McCaffrey
Lisburn, North Ireland

Mike Peshler
Northbridge, Massachusetts

Francisco Lara
Lisburn, North Ireland

Brian Pannuzzo
Cresskill, New Jersey

Chris Bartl
Goleta, California

Kenneth Camacho
Covina, California

Dennis Heenan
Portland, Oregon

John Madonia
Wyckoff, New Jersey

“Jay completely changed the way I look at life. As I have evolved on a personal level, it is not just a coincidence my business has thrived and more importantly my relationships are infinitely better than they were just a few years ago. I could go on and on about the benefits of a group like this but it is hard to describe what it is like to be a part of like-minded individuals all holding each other accountable unless you actually experience it.  Words cannot express the gratitude I have for what Jay has done for me.”
Scott Volquartsen

Owner, Volquartsen Firearms

An epic night out on Sunset Blvd. with the Renegade Brotherhood family.


Jay is a fun, genuine and inspiring individual. Being around him, you quickly realise that he lives to improve himself and others. His insight into fitness, building relationships and personal development are second to none.

As part of Jay’s group, we spent several weekends together. These were undoubtedly some of my greatest life experiences. I made some exceptional friends and got to be around many other people that inspire you to better yourself. Communicating regularly with Jay and the other members is a priceless resource. It provides a steady-flow of stimulation, inspiration and accountability. Jay is a tremendous mentor and creates a close bond within his group. If you want to experience amazing personal growth, I highly recommend this.”
Josh McManus

Fitness Professional & Firefighter, Perth, Australia



“Prior to working with Jay, I was an introverted, fearful, and unconfident man. After working with Jay everything is different.  My income raised above 100k+ for the first time in my life. I married my dream girl and am truly grateful.

Jay has this keen ability to know exactly what is holding you back, what your obstacles are, and what you need to do to break through them. Jay will support you in becoming the man you were created to be. But, I can attest, it won’t be easy. He won’t bullshit you.  You will be challenged to get out of your comfort zone. You will get to face your fears. Your innermost self will be revealed.

Jay will help you find the true Vision for your life. But ONLY if you are willing to do whatever it takes to make that Vision a reality. I urge you to sign up for coaching with Jay today!”
Andrew Gerbers

Indianapolis, IN

“I was searching for direction in my life. I lacked confidence in my abilities and was buried in student loans. The first day of our meet up was one of the greatest phenomenon’s I’ve ever witnessed. By noon we all had laughed, cried, and shared personal stories that we had never told anyone else before. Within mere hours, I had a new support group who felt like lifelong friends.

The results of Jay’s coaching have been incredible. Today, I am more successful and am happier than I ever could have dreamt of. On top of that, I have more confidence now than ever before.  The lessons that he will teach you can be applied across all aspects of your life. Thanks for everything, Jay.”
Tim Stewart
Indianapolis, Indiana

Having a blast at another epic Renegade meet up in Austin, TX.

Listen to What Some of These Guys
Had to Say About Our Live Meet Ups:

Rob English

Kyle Matthews

Brian Urbonas

Dr. Drew Jamieson

Cornell Hunt

When Are You Gonna Become
The Man You’re Meant To Be?

Most high-achieving guys reading this page already know they need to make a change.

They’ll read every word here, watch every video, nod their head in agreement, and feel the urge to do something about it.

And then they’ll back off, talk themselves out of it, and do NOTHING.

Guys, that’s not the way change happens. That’s not the way to move forward in your life. That’s not the way to be a man.

That said, I’ll be the first to say that The Renegade Brotherhood isn’t for everyone.

If you read this page and can’t relate to anything I said, then no hard feelings, but The Renegade Brotherhood is probably NOT a good fit for you.

BUT…

If you read this entire page, connected with my story, and even for a second had a thought like…

“I need something like this.”

“I want to work with Jay.”

“I want to see what this is all about.”

“I need some help.”

…then I encourage you to take the next step and fill out the application

Maybe you need help getting in the best shape of your life.

Maybe you’re in a tough position like I was back in the day, and you don’t know how to get out.

Maybe your business is successful but the rest of your life is in shambles.

Maybe you’re spending more time alone, becoming more closed-off, and are scared of putting yourself out there.

Maybe you need some more positive guys in your life—a tribe—who you can connect with on a deep level.

If that’s the case, The Renegade Brotherhood is for you.

But right now, it’s time to decide.

Are you gonna keep doing the same old shit? Or are you going to join me and take control of your life?

I’m ready to help. I have a spot with your name on it.

But the next step is up to you.

Serious action takers, only. 

After reviewing your application, we will set up a phone call to see if it’s the right fit and discuss moving forward.